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SEO is the foundation of digital marketing. High search engine rankings boost website traffic. This promotes brand recognition and attracts clients. Businesses often neglect off-page SEO measures in favor of on-page SEO. Both boost SEO. This hinders their search engine…
There are many ways to increase search traffic to your blog. Some tips are: writing engaging content, creating a blogroll, using social media channels, creating an infographic, and using keywords in your title and text. You can also participate in…
On-page SEO: What is it? The term “on-page SEO” describes the process of improving the organization and content of websites (as opposed to off-page SEO). If Search Engine Optimization were a bowl of soup, link building would make up the…
Content, HTML, and website architecture are the three basic areas into which on-page SEO may be split. We’ll examine each separately. The phrase “content is king” is nothing new. Without it, SEO is like a brand-new sports car without an…
In this digital age, search engine optimization is paramount when it comes to visibility. With so many brands competing for the same audience, it’s important that your company has a solid SEO content marketing strategy in place. Even if you…
Did you know that 84% of marketers report that their organization’s content marketing strategy has a positive impact on the brand, while 77% of marketers say content marketing is useful for increasing visibility and awareness of the brand? Content marketing…
Since its inception, content marketing has continued to evolve and change. New trends emerge every year, forcing marketers to stay on their toes. In order to stay ahead of the game, content marketers need to keep tabs on new ideas…
When it comes to marketing, the content game has changed. The days of one-off advertisements are long gone. Now, businesses need a content marketing strategy that is planned and measured so that ROI can be seen—and optimized—from day one. Content…
Inbound marketing and content marketing are both important in today’s digital world, but they serve different purposes. While both are important, your business will need to prioritize one over the other based on where your company is now and where…
