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Nofollow link was first established in 2005 as a response to blog spam comments. As they do with, well, everything, SEO specialists used to attempt to influence Google’s PageRank on their clients’ websites. Nofollow essentially instructs Google (or any other…
Natural links, quality links, and nice links are buzzwords used often in the SEO industry. It’s crucial to understand (and be able to explain) all the various sorts of links, whether you’re entering a client pitch, travelling to a search…
Link building anchor text is tricky. Here are a few key things to know to optimize your anchors and avoid search engine penalties. 1. Google prefers exact match to a point. What I’m going to tell you may surprise you.…
